Brian Tracy is reported to have said, “People who attend live events earn 400% more than those who don’t.”

Your first thought might be that in order to be successful in a home based business, you have to be in a Network Marketing business and that you have to attend your companies convention, meet other people, listen to some speakers and *poof!* you’ll be 400% richer. That’s not exactly how it works.

See there are other events in the industry that are worth attending, and I would argue are more worthwhile than your company event. Why is that? Allow me to explain.

In August of 2015 I was fortunate enough to attend an event in Austin, Texas, with 400+ of my closest entrepreneurs. While I did listen to some amazing speakers, took pictures with some of the network marketing industry rock stars, and even played personal photographer for Mike Dillard for a while, it was the relationships with other people out there making it on their own terms that were most beneficial.

How then does meeting people who are in the home based business help you? The answer is simple, and goes back to something that we may have forgotten about in the Internet age. It’s the relationships that you form with people that helps you in the long term. You learn about people differently in person that you do on-line. You understand more about them, what their goals are, what their struggles are, what their strong points are, and most importantly, how you can help each other.

I met some amazing people last year. I’m looking forward to meeting them again, along with several new faces. I’ll meet them, talk to them, learn about them, and see how we can help each other in our home based business adventure.

If you have any sort of home based business then you need to attend a live event. You will form lasting relationships that will help you in your business for years to come. It’s impossible to put a dollar amount on a live event. The return on your investment will be measured not only in money, but in the relationships you form with other entrepreneurs.

Join me in Austin, Texas, August 13-14, for Live The Dream 7. Get your tickets now.